Tour d’Europe, 2006 Edition

Posted on Feb 20, 2006 in Research, Speaking, Trade Shows

I have been on another press tour through Europe with our marketing team over the past week, introducing new products in a handful of different cities. Starting out with a visit to 3GSM in Barcelona, I traveled to Lisbon, Paris, London, and had one last event in Amsterdam before returning to Taipei.

This was quite the exciting trip, but considering an overall duration of just seven days, it is needless to say that I returned home, more worn out than after last year’s press tour.

Corriere Della Sera

Posted on Oct 5, 2005 in Media

The article “Il Computer Della Ferrari? È Disegnato A Taipei.” has been published in “Corriere Della Sera”. It talks a bit about my work in the Asus Design Team.

Corriere Della Sera – Il Computer Della Ferrari? È Disegnato A Taipei.

Asus Press Events in Europe

Posted on Feb 25, 2005 in Media, Speaking

In a set of global marketing presentations to introduce the Asus W5 and V6 notebook series to the media, I am jetting through Europe to help hold Asus press events in Milano, München and Paris. Three countries in six days is a rather tough deal and there is hardly any minute left to enjoy my “Tour d’Europe” – I must admit that I still enjoy the “jet set” lifestyle, quite a bit…

At Macef

Posted on Feb 13, 2003 in Research, Trade Shows, Trends

I am conducting a research study around trends in consumer goods at the Macef trade show in Milano and have a day or two to explore the city a little bit… I haven’t visited in quite a while and forgot how wonderful Milano can be, most importantly, it’s food!